Sustainable lifestyle has become one of the most important trends worldwide, especially by women expressing environmental concerns in which disposable products for the period play a significant role.
This explains why for the Earth DayIntimina, a brand for women’s intimate health, investigated the levels of awareness of the ecological contribution of products for periodwith a questionnaire addressed to 2 thousand women.
“Knowing that you are producing at least 10 kg of non-compostable material in your life can appear disturbing – says Alessandra Bitelli, Woman Empowering Coach – especially if you know you can easily avoid it. It is about becoming aware of how a small personal change can positively affect the environment that belongs to everyone. An important change that starts at home and school and develops more among young people who can easily understand its usefulness and effectiveness. A change of perspective that replaces the sense of guilt with “I have the power to keep the world cleaner”.
The cycle of “cycle” products: 500 years to decompose
Many traditional plastic-based feminine hygiene products take over 500 years to decompose. On average, a woman uses 12,000 health care products she disposes of in her life, and 20 billion menstrual products end up in landfills every year.
These facts have influenced women around the world to change their menstrual hygiene habits and switch to healthier and more eco-friendly reusable products such as menstrual cups.
7 out of 10 women consider their lifestyle sustainable
For the Earth Day 2022Intimina asked 2,000 women (aged between 18 and 45) how aware they are of their ecological contribution when it comes to products for period. Here is what emerges:
- 72% of the interviewees said they consider their lifestyle sustainable, in the sense that they try to make choices that aim to reduce their individual and collective environmental impact
- when purchasing and using menstrual products such as tampons and tampons, 59% of respondents consider the effects on the environment and the amount of menstrual waste that these products represent.
- 67% of respondents were unaware of the average number of disposable menstrual products that women use in their life.
- 42% tried greener menstrual products, of which 63% chose one menstrual cup or other reusable menstrual products.
Why menstrual cups are the greenest (and cheapest) choice
There are many reasons why the menstrual cups are good for the environment and health. The survey shows that respondents are well aware of these benefits. When asked to indicate why they would be inclined to switch to one menstrual cupmultiple responses indicated the following results:
- 48% stressed the aspect of saving money. A menstrual cup it can last up to 10 years, which means huge savings by eliminating sanitary pads and tampons from the grocery list.
- 39% would choose a cup because it is simple and can be worn for up to 8 hours without emptying it, which provides a sense of comfort during menstruation.
- 38% believe that the menstrual cups are a healthy choice because they are made of medical grade silicone, while most sanitary pads and tampons contain chemicals and plastics
- 38% opted for cups to be reusable, giving people the ability to reduce waste
How to calculate the amount of menstrual products used in your life
The use of a menstrual cup enables people to make a significant environmental difference by reducing the use of disposable products.
To help everyone understand their menstrual waste generation and its impact on the environment, Intimina created the Menstrual Waste Calculator (Greentimina).
This simple tool calculates the amount of waste a person produces using disposable menstrual products during their life, while also estimating the total expenditure on those products. When it comes to changing our daily habits for the benefit of the environment, changing your personal menstruation management and switching to reusable products plays a crucial role. The numbers describing the waste attributed to disposable menstrual products can be overwhelming. Yet, with small steps and small decisions oriented towards the purchase of eco-friendly products, each person can reduce their carbon footprint and make a difference in saving the planet.